The Best Immersive Art Experiences in Dallas, Texas (2024)
Photo Credit: Exhibition Detail of Meow Wolf Grapevine’s The Real Unreal, Photo by Kate Russell | Photo Courtesy of Meow Wolf.
Dallas, Texas is a city that knows how to embrace creativity and push the boundaries of artistic expression. It regularly hosts immersive art exhibitions, with popular events including; Immersive Frida Kahlo; Immersive Van Gogh, Immersive Disney Animation, and Psychedelic Robot, all having previously enjoyed success here.
Whether you're a local looking to spice up your weekends or a curious traveler seeking inspiration, this blog post has you covered. In this article I list the most exciting immersive art experiences that Dallas has to offer.
I have written other articles on immersive art in other cities, such as New York, Los Angeles, Las Vegas, Miami, Chicago, London and Paris.
1. Dreamland Art Exhibit
Address: Sweet Tooth Hotel, 1511 Elm Street, Dallas, TX 75201
Entrance Fee: From $25 for adults, $20 for children (ages 2-12)
Opening Hours: Tuesday to Thursday: 12pm - 8pm; Friday and Saturday: 12pm - 10.30pm; Sunday: 12pm - 7pm
Photo Credit: Dreamland Art Exhibit
The Sweet Tooth Hotel in Dallas, is an immersive art museum featuring a captivating Dreamland Art Exhibit with different rooms designed by various artists. Visitors are transported to imaginative worlds of interactive art, each with its own unique theme and style.
Artists featured in the exhibit include Twinkie Chan, Molly Margaret Sydnor, Tramaine Townsend, Madison Mask, and wvvy studio. Their rooms include:
Twinkie Chan’s “Sucre Fleuf” room is inspired by old-world bakeries and modern Asian dessert art, blending her love for yarn, sweets, Wes Anderson movies, and 80s cartoons.
Molly Margaret Sydnor’s “Lucid Mirage” explores identity, gender, race, and sexuality through interactive storytelling and layering of media and imagery.
Tramaine Townsend is a mixed media visual artist who utilizes photography, design, film, and animation to create minimal and immersive experiences with a narrative element.
Madison Mask's “Vice Video” provides a space for people to exist in the moment, offering a surreal and artistic experience in an abandoned VHS rental store.
wvvy studio has designed multiple rooms, including “Sprinkle Spa”, “Neon Dreams Gym”, “Suite Sweet”, “Groovy Room”, and “Sunset Lounge”, each with its own whimsical and captivating theme.
2. Meow Wolf Grapevine
Photo Credit: Exhibition Detail of Meow Wolf Grapevine’s The Real Unreal, Photo by Kate Russell | Photo Courtesy of Meow Wolf.
Address: Meow Wolf Grapevine, 3000 Grapevine Mills Pkwy Suite 253, Grapevine, TX 76051
Entrance Fee: From $40 per person
Opening Hours: Hours vary between 10am and 8pm
Meow Wolf is an immersive art experience that will take you on a journey through a surreal world of art and technology. The experience is designed to be interactive, so you’ll be able to touch and feel the art installations. You will be able to explore the different rooms and discover hidden secrets along the way.
A new permanent exhibition has opened in Grapevine, The Real Unreal. This exhibition explores the unknown and offers a mesmerizing, interactive artscape that challenges reality and imagination. It emphasizes the theme of chosen family and community, presenting an inspiring tale of ordinary families encountering the extraordinary.
The Real Unreal is a collaborative effort between Texas and Santa Fe-based artists.
3. Rainbow Vomit
Address: Rainbow Vomit, 3609 Parry Ave, Dallas, TX 75226, United States
Entrance Fee: From $28 for adults, $20 for children (ages 3-12)
Opening Hours: Monday, Wednesday, Thursday: 1pm - 7.30pm; Friday: 1pm - 9pm; Saturday: 12pm - 9pm; Sunday: 12pm - 6pm
Rainbow Vomit is an experiential art gallery located in Dallas, offering visitors a surreal and immersive journey through a fantasy world of art, light, and sound.
The exhibit features a surreal world of color and art, with interactive installations that bring books to life and allow visitors to become the heroes of their own comics.
The installation includes over 10,000 LEDs, 1000 balloons, 300 pounds of cotton, and four miles of ribbon, creating an immersive and visually captivating experience.
4. Immersive Gamebox
Address: Immersive Gamebox, 2525 Elm St Suite 110, Dallas, TX 75226
Entrance Fee: From $24.99 for 30 minutes and $19.99 for children
Opening Hours: Monday to Thursday: 12pm - 10pm; Friday: 12pm - 12am; Saturday: 10am - 12pm; Sunday: 11am - 9pm
Immersive Gamebox in Deep Ellum, Dallas offers a unique experience of immersive group gaming with motion tracking, touch screens, surround sound, and drink service during gameplay.
The games offered include “Ghostbusters: The Cursed Collection”, “Squid Game”, “Paw Patrol”, “Alien Aptitude Test”, “Angry Birds”, “Psychedelic Mansion”, “James Bunny: Casino Tropicale”, “Temple of Coins”, and “Ticket to Mars”.
5. SPARK!
Address: SPARK!, 1409 Botham Jean Blvd #004, Dallas, TX 75215
Entrance Fee: From $20 for adults and $18 for children
Opening Hours: Fridays & Saturdays 4pm - 8pm; Sundays: 1pm - 6pm
SPARK! is an indoor immersive, creative environment for children age 7-17. It ignites their creativity through a 360-degree, hands-on learning playground that invites children to explore and interact with the arts and other creative disciplines in extraordinary ways. The museum is designed to ignite the curiosity that exists within and around each of us. Around every corner comes an opportunity to be creative, discover something unexpected, ask questions, and play.
PRISMATIC is a pop-up experience at SPARK! where visitors can experience rooms decorated with a single color and theme, all designed and built by local high school students. The pop-up offers various admission options, including adult nights, family days, and private event rentals.
6. Dallas Art District
Address: Dallas Art District, Downtown Dallas
The Dallas Art District is a vibrant and exciting destination for art lovers. The district is a hub for creativity and innovation, attracting artists and art enthusiasts from all over the world.
It’s home to some of the best museums and galleries in the city, including the Dallas Museum of Art and the Nasher Sculpture Center. Each of these museums and galleries regularly has interactive and immersive exhibits.
Here are some of the must-visit places in the Dallas Arts District:
Dallas Museum of Art: The Dallas Museum of Art is one of the largest art museums in America, with a collection that spans over 5,000 years of human creativity. The museum features more than 24,000 works of art from around the world, including ancient artifacts, contemporary art, and everything in between.
Nasher Sculpture Center: The Nasher Sculpture Center is a museum dedicated to modern and contemporary sculpture. The museum features a stunning collection of sculptures by some of the most important artists of our time, including Pablo Picasso, Henri Matisse, and Alberto Giacometti.
Crow Museum of Asian Art: The Crow Museum of Asian Art is a museum dedicated to the arts and cultures of Asia. The museum features a stunning collection of art from China, Japan, India, Korea, and Southeast Asia.
AT&T Performing Arts Center: The AT&T Performing Arts Center is a world-class performing arts venue that hosts some of the best theater, dance, and music performances in Dallas. The center features several performance spaces, including the Winspear Opera House and the Wyly Theatre.
I have included opening times for each experience that are correct at the time of writing this article, but please check the latest information before your visit.
I hope you have found this information about immersive art in Dallas interesting and helpful. If you have visited any of these venues, I would love to hear your thoughts, please email me and let me know at sarahransomeart@gmail.com.
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